Pure – unmixed with any other matter, free from harshness or roughness and being in tune, free from what weakens or pollutes, containing nothing which does not properly belong.
Start with a McLaren 720S, deploy into action through three rapid fire lapping sessions, add a hot lap courtesy of a Formula 2 champion, and spread it across the rolling countryside of the Donington Park Grand Prix circuit. Mix in a visit from a former Formula One pilot. Zest with a dozen other McLaren supercars circulating around the track at the same time. Envelop with McLaren hospitality.
That is the recipe for the essence of a concentrated McLaren experience – Pure McLaren.